Smartphones Top Feature Phones for First Time

The sale of smartphones has now exceeded that of feature phones. Research company IDC recently revealed that 51.6% of the 418.6 million units shipped in January-March 2013 were smartphones.

This figure represents an incredible 42% increase in the sale of smartphones to 216 million as compared to the same time period in 2012. Samsung top the list of manufacturers, their 32.7% share in the smartphone market being a significant driving force in the increase of sales. Competitors Apple took just over half of this figure, supplying 17.3% of the total amount of smartphones sold but placing ahead of nearest rivals LG.

Kevin Restivo, a senior research analyst at IDC, said, "Phone users want computers in their pockets. The days where phones are used primarily to make phone calls and send text messages are quickly fading away".

A major reason people choose to own a smartphone is to access the internet on the go and the irritating zooming, panning and scrolling associated with viewing a standard website on a mobile device is quickly becoming a factor that drives customers away. For this reason, it is important for companies to provide a website that is optimised for use on a mobile device such as a smartphone or tablet.

Brickweb mobile websites are designed to offer a clean, sleek interface that works perfectly on all mobile devices, providing customers with a smooth and seamless experience. From initial welcoming page and access to products and services all the way through to a secure online checkout, our comprehensive mobile web design service service allows a business to maintain an attractive and contemporary mobile website that customers will find intuitive, aesthetically-pleasing and easy to use. We make use of the latest technologies such as Retina display and constantly add relevant news and dynamic content in order to make our mobile websites completely modern and up-to-date.

For more information on the mobile e-commerce solutions available from our Lancashire web design studio, please contact our expert team on +44 (0)1254 277190 or email

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